Smart real estate decisions. Zero pressure.

I help buyers and homeowners understand their options, avoid costly mistakes, and move forward with confidence - whether they’re buying, selling, or planning their next move.

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I'm Buying

Buying a home is a big decision. I help you understand the market, explore your options, and move forward at a pace that feels right - no pressure, no guesswork.

Explore Buying Options

I'm Selling

Selling your home isn’t just about timing - it’s about strategy. I help you price, prepare, and position your home so you can make confident decisions without feeling rushed.

Explore Selling Options

First time buyer? Let's make it happen.

There are down payment assistance programs and first time buyer incentives in this market that most people never hear about. I'll make sure you do. No pressure, no jargon, just honest guidance from someone who knows this market inside out.

Why sell your home with Simon Royer?

Selling your home isn't just about putting it on the market- it's about making the right decisions before, during, and after you list.

I help homeowners sell with clarity and confidence by focusing on what actually drives value. From pricing strategy to buyer presentation, every recommendation is based on real market data- not guesswork or pressure.

My approach includes professional photography, targeted digital marketing, and strategic exposure designed to attract the right buyers and maximize your sale price- while keeping the process smooth, transparent and stress-free from start to finish.

Latest Blog Posts

Why Brantford Homeowners Choose Simon Royer as Their Realtor®

By Simon Royer, REALTOR® at RE/MAX Icon RealtyChoosing the right Realtor in Brantford Ontario is one of the most important decisions you will make when buying or selling a home. The Brantford real est…

Why Did My Home Not Sell in Brantford, Cambridge, or Kitchener-Waterloo?

By Simon Royer, Realtor® | RE/MAX Icon Realty | SimonSayzSold.caIf your home expired or was cancelled before selling, you are not alone and you are probably frustrated. You did everything you thought…

Upsizing vs. Downsizing in Brantford, Cambridge, and Kitchener-Waterloo: What Makes Sense Right Now?

By Simon Royer, Realtor® | RE/MAX Icon Realty | SimonSayzSold.caIf you have been sitting on the fence wondering whether to make a move in 2026, you are not alone. Across Brantford, Cambridge, and Kitc…

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Kitchener

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Waterloo

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Clear guidance, wherever you're starting

Choose your path

Sell with Simon Royer

Sellers

Sell a house

When it comes to selling your home, you deserve clear advice, honest pricing, and strategy built around your goals.

#1

Buy with Simon Royer

Buyers

Buy a home

Clear guidance, smart planning, and support at every step of your home buying journey.

#2

Relocate to Southern Ontario

Relocate to

communities I serve

An overview of the communities I serve across Southern Ontario.

Explore the area

#3

Pre-Construction

Pre-Construction

Planning your future home

An overview of current pre-construction projects and key considerations before buying.

#4

Invest International

International

Invest Beyond Canada

Strategic global real estate options through trusted international partners...

Explore Options

#5

Not sure where to start?

Let's talk through your options and build a simple plan.

Book a quick call- I'll point you in the right direction, no pressure.

Testimonials

Trusted guidance, real experiences

Homes Simon Is Talking About Right Now

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New to the Market

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125 WILHELM Street

Kitchener, ON

Listing courtesy of EXP REALTY

3 baths 5 beds 2,029 sqft

561 THOMAS SLEE Drive

Kitchener, ON

Listing courtesy of Real Broker Ontario Ltd.

3 baths 4 beds 2,265 sqft

125 WILHELM STREET

Kitchener, ON

Listing courtesy of EXP REALTY

3 baths 5 beds 2,000 sqft

287 BLUCHER Road

Kitchener, ON

Listing courtesy of EXP REALTY

4 baths 7 beds 2,417 sqft

49 DUCKWORTH Road

Cambridge, ON

Listing courtesy of RE/MAX TWIN CITY REALTY INC.

3 baths 4 beds 2,154 sqft

658 MORTIMER DRIVE

Cambridge, ON

Listing courtesy of HOMELIFE/MIRACLE REALTY LTD

3 baths 4 beds 1,500 sqft

658 MORTIMER Drive

Cambridge, ON

Listing courtesy of HOMELIFE MIRACLE REALTY LTD

3 baths 4 beds 2,383 sqft

147 SIEBERT AVENUE

Kitchener, ON

Listing courtesy of RE/MAX SUCCESS REALTY

3 baths 4 beds 2,000 sqft

29 HANSFORD Drive

Brantford, ON

Listing courtesy of Corcoran Horizon Realty

5 baths 4 beds 4,376 sqft

89 POWELL ROAD

Brantford, ON

Listing courtesy of RE/MAX REALTY SERVICES INC.

3 baths 4 beds 2,500 sqft